BBA is specially designed for those students who want to develop a comprehensive understanding of the business environment and management functions. It nurtures tactical skills and develops strategic thinking from an early age.
This course helps students to study the economic trends, fiscal policies and also the different administrative and commerce oriented techniques to deal with the various operations and transactions of the corporate world.
The programme is practical and is designed to provide each student with the intellectual and professional tools needed to assume positions of higher responsibilities and develop their own style of leadership.
1st Year Program Structure
Semister I
Semister II
Semister I
- English (First Language) -1
- MIL – 1
- Environment Science
- Principles of Management
- Basics of Marketing
- Business Economics
Semister II
- English (First Language) -2
- MIL – 2
- Basics Computer Skills
- Organisational Behaviour
- Business Statistics
- Financial Accounting
2nd Year Program Structure
Semister III
Semister IV
Semister III
- English (First Language) – 3
- MIL – 3
- Elective I
- Personality Development – I
- Advanced Computers
- Elective II
- Basic Quality Management
- Business Policy and Strategy
- Human Resource Management
- Information Technology for Business
- Financial Management
Semister IV
- English (First Language) – 4
- MIL – 4
- Elective I
- Business Correspondence and
Communication - Personality Development – II
- Business Correspondence and
- Elective II
- Start Up Management
- Business Intelligence & Data
Visualization
- Business Law and Ethics
- Market Research
- Management Science
3rd Year Program Structure
Semister V
Semister VI
Semister V
- English (First Language) – 5
- MIL – 5
- Mobile Commerce
- Elective I
- Financial Markets and Services (F)
- Brand Management (M)
- Organization Development (HR)
- Elective II
- Analysis of Investment in Financial Assets (F)
- Retail Management (M)
- Performance Appraisal and Counseling (HR)
- Elective III
- Insurance Services (F)
- Customer Relationship Management (M)
- Compensation Management (HR)
Semister VI
- English (First Language) – 6
- MIL – 6
- Business Analytics
- Elective I
- Banking (F)
- Buyer Behaviour (M)
- Leadership and Change Management (HR)
- Elective II
- Risk Analysis And Management (F)
- Advertising and Sales Promotion (M)
- Talent and Knowledge Management (HR)
- Elective III
- International Finance (F)
- Rural Marketing (M)
- Employees Relations (HR)
- Project Report & Viva-Voce